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Google Analytics 2019-02-15T12:51:59+00:00

Our vast knowledge of Google Analytics helps our clients understand what they need to do to improve their conversion rate, boost their Google ranking and get the most out of their website and individual campaigns.

Lets Talk About Google Analytics

Google Analytics is one of the best ways to track how visitors interact with your website. You can use the information it provides in the following ways:

Improve website usability

Understanding how visitors use your website is key to improving their experience and ultimately increasing your conversion rate. Google Analytics not only reveals the content visitors spend longest with, but also highlights their journey through your site and which pages have the highest bounce. You can use this information to optimise your pages for conversion – making your website work harder for you.

Optimise your marketing campaigns

Google Analytics data shows you what works and what doesn’t. With this information you can fine tune existing marketing campaigns, create new ones according to what you have learnt and ditch those that aren’t working. You can even set up a remarketing campaign using Google Analytics – a fantastic way to remind prospects of your brand.

Understand your target audience

Google Analytics gives you in-depth information about the visitors to your site, including  location, gender, age etc. You can use this information to create more targeted ads and page content, using the most relevant keywords.

At Harrison Digital, we are experts in Google Analytics, giving our clients fresh insights into their website visitors and campaign successes.  

Our vast knowledge of Google Analytics helps our clients understand what they need to do to improve their conversion rate, boost their Google ranking and get the most out of their website and individual campaigns.

We will review and make recommendations on your current use of Google Analytics. Or, if you don’t already have Google Analytics, we will integrate Google Analytics with your website, configure your account, set up user responsibilities, set up filters and ecommerce tracking, where necessary, and define goals to track your conversions. In addition, we will add Tag Manager so that you can add tags for traffic analysis and marketing optimisation.

Or, where required, we will handle your analytics data for you, giving you regular comprehensive reports on, for example, your search engine ranking, the visitors to your website, conversion rate, the success of your social media campaigns and digital paid ads etc.

This is what our clients say

Andy’s team provided us with a detailed listening report over a month that was extremely detailed and clearly identified who we were interacting with. The report allowed us to concentrate the majority of our digital and social media marketing in the right format.
Bruce Ridley: testimonial about digital marketing strategyBruce Ridley, GRG Public Resources Ltd
Andy worked with us to produce a report on our Digital Marketing, providing us with market information and advice, spanning across Social Media Channels, SEO and much more. The report was very thorough and insightful and has helped us in shaping our marketing strategies for the coming months.
Anthony Green: testimonial about digital marketing strategyAnthony Green, Moving Image Creations

Get the most from your Google Analytics, Get In Touch And See How We Can Help!

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